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4-Hour Workshop: Seven Building Blocks for a Successful Service Business

We know how busy you are, which is why we condensed the best of our Foundations curriculum into a 4-hour workshop, split across 2 days. 

Here’s what to expect: 

1. Determine your unique selling proposition
In a study by Entrepreneur, 70% of consumers say they’ll spend more money on a product or service if they believe it offers a unique benefit.

2. Set up your company profile, business hours, online booking, and review automation in the Housecall Pro software
Pros implement this set up right in the session

3. Learn best practices for your website and Google Business Profile. 

97% of consumers learn about their local companies online. They will leave the session either setting up or optimizing their Google Business Profile using 2-3 best practices.

4. Identify how they can generate lifetime customers and select 1-2 ways to generate lifetime customers in their business
We use an example to show that increasing to 10 jobs per customer across 20 customers means 10X revenue.

5. Determine two low cost lead generation tactics to implement in their business
We speak specifically to referrals, re-engagement, and boots on the ground marketing and it’s an engaging topic but don’t have a specific hook for this one, do you have a recommendation?

6. Identify solutions to implement to never miss a call and the foundations of phone scripts
19.7% of calls come in on the weekend (This is from our internal data)

7. Create a custom jobsite checklist for one service in order to deliver an exceptional customer experience
Customers will not return unless you deliver an exceptional customer experience. 80% of customers say the experience a company provides is just as necessary as its products or service

8. Create a plan to implement learnings from this workshop

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