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Every single time you talk to a customer, every single time they see a company truck driving down the road, every time they get an email from your company, every single interaction a company has with a customer through any medium is considered a touch.
It’s the concept that every single interaction you have…
When I started in the window cleaning business I had never dreamed that I would one day land a series of jobs worth over $250,000 with one of the “Big Three” automakers. Heck, I couldn’t even imagine landing a deal worth $15,000 like the one we have with a local college. I can promise you…
People frequently ask me what is needed to make my business “Sale Ready.” I want to spend a few minutes and give you my perspective on what is most important when selling. Because I was in the cleaning business, or more accurately the window and pressure cleaning business, I can only speak from that experience.…
The lifeblood of almost every single business on planet Earth is sales. If you can’t sell, you’re dead in the water. Sales are also a highly competitive endeavor, everyone is trying to beat you, so get ready to compete. I hope you have a competitive side because you’re gonna’ need it to win in business.…